Key Product Selling Point
- Professional-Grade Formula: Delivers salon-quality results at home with maximum color depth and radiance.
- Permanent Color: Provides long-lasting coverage for grey hair that stays vibrant up to 28 washes.
- Radiance Serum Technology: Infuses hair with intense shine and a healthy, conditioned appearance.
- No Fading Promise: Maintains stunning color vibrancy without dullness or brassiness.
- Complete Kit: Includes all components for a comprehensive coloring experience.
Detailed Product Description
Schwarzkopf Live Intense Colour Bittersweet Chocolate 89 offers professional-grade hair coloring with integrated radiance serum technology. This permanent color system penetrates deep into the hair shaft to deliver maximum color depth, exceptional shine, and complete grey coverage. The formula works in two stages: first, it opens the hair cuticle to allow small color pigments to penetrate, then develops the final shade for a vibrant, long-lasting result. The included radiance serum ensures hair looks healthy and lustrous while maintaining color integrity through multiple washes.
Direction for Use
- Allergy Test: Always perform an Allergy Alert Test 48 hours before each use, even if you’ve used the product before.
- Prep Hair: Use a clarifying/deep cleanse shampoo 48 hours prior to application. Do not wash hair again before coloring.
- Protect Skin: Apply skin barrier cream around hairline and ears. Wear an old towel to avoid staining clothing.
- Application: Apply color mixture to dry, unwashed hair. Brush hair gently before application to remove residue. Leave hair down during processing for even color distribution.
- Develop Color: Allow color to process according to package instructions.
- Rinse: Sprinkle water on hair, massage scalp and hairline for 30 seconds to emulsify color, then rinse with lukewarm water until clear.
Ingredients
Aqua, Cetearyl Alcohol, Potassium Hydroxide, Glycerin, [Additional ingredients not provided in original text].
Product Warnings
Allergy Alert: Do not use if you have experienced an allergic reaction to hair color products. Always perform the Allergy Alert Test 48 hours prior to each use.Skin & Eye Contact: Avoid contact with skin and eyes. In case of contact, rinse immediately with water. If irritation occurs, discontinue use.Hair Condition: Do not use on damaged, bleached, or chemically treated hair without consulting a professional.Keep Out of Reach: Store away from children.
Manufacturer Address
C/O Henkel Limited, Wood Lane End, Hemel Hempstead, England, HP2 4RQ