Organic shoppers comparing pack sizes
You’re looking for organic stock cubes to suit your shopping needs, and comparing the weight, number of cubes and recipe rather than just the size of the box.
When choosing stock cubes as part of your organic shop, first compare products intended for the same use, looking at the weight, number of cubes and stated dosage. Then check the organic certification, ingredients, allergens and nutritional information. A larger pack may not be right for your dish or meet all your requirements for ingredients.
You’re looking for organic stock cubes to suit your shopping needs, and comparing the weight, number of cubes and recipe rather than just the size of the box.
You often make soups, rice dishes, sauces or vegetables. A larger pack may appeal if its dosage and ingredients are right for these dishes.
You need to check for meat, celery, gluten or other allergens, as well as the salt content or whether the product contains palm oil.
Start by deciding what type of stock your dish needs, then compare suitable pack sizes and read the label for each variety.
| Criteria | What to check | Who it matters to |
|---|---|---|
| Pack size and dosage | Compare the net weight, number of cubes and stated quantity needed to make the stock. | If I use stock regularly, I want to know how many servings a box will make before choosing a pack size. Around 40% of consumers would put this at the top of their list of criteria. |
| Organic certification and type of stock | Look for the EU organic logo and check the product name and ingredients for vegetable or chicken stock. | For a plant-based dish, I need to make sure the stock I choose is genuinely suitable for my recipe. This would be a priority for around 30% of consumers. |
| Detailed ingredients | Check the allergens and any ‘may contain’ statements, then look at the salt content in the nutritional information. | If I need to avoid an ingredient, the exact variety matters more than the brand or pack size. Around 30% of consumers would put ingredients first. |
Two similarly sized boxes can contain different weights or numbers of cubes. The stated dosage also affects how many servings you can make.
When comparing the same type of stock, check the net weight, number of cubes and preparation instructions together.
The organic logo relates to a product’s certification. It doesn’t mean the recipe is vegetarian, allergen-free or free from palm oil. The European Commission states that its organic logo is reserved for certified products.
Read the product name, ingredients, allergen statements and nutritional information for the variety you’re choosing.
Chicken stock won’t meet the same needs as vegetable stock. Knorr’s Bouillon Volaille BIO recipe contains meat and chicken fat, among other ingredients.
For a plant-based dish, check the ingredients of the specific product rather than relying on the brand or packaging alone.
This supermarket own brand offers organic vegetable stock in tablet form, among other products.
The range includes organic vegetable and chicken stock, so choose according to the dish you’re making.
Kub Or Bio is a plant-based stock sold in a box of 32 cubes.
The organic range includes chicken stock, among other products.
The brand offers an organic vegetable stock cube labelled as palm-oil-free.
Look for the EU organic logo on the packaging and check the product name. The European Commission states that this logo can only be used on products certified by an approved control body.
First compare recipes intended for the same use, then look at the net weight, number of cubes and stated dosage. A box containing more cubes won’t necessarily make more servings if the dosages differ.
Knowing the salt content helps you account for the stock when seasoning your dish. Check the nutritional information and stated dosage before adding salt to your recipe.
No. ‘Organic’ doesn’t tell you whether all the ingredients are plant-based or whether the product is free from allergens. Knorr’s Bouillon Volaille BIO contains meat and chicken fat, while MAGGI’s Kub Or Bio recipe lists wheat and celery, among other ingredients. Check the ingredients and allergen statements for the exact variety you’re considering.