Who is this choice for?

Conscious shoppers looking for organic products

You’re looking for organic instant coffee for breakfast and comparing jar sizes before you choose.

Fans of quick and easy coffee

You want to make a cup without a machine and are looking for organic coffee that specifies its bean type or flavour profile.

Shoppers who care about provenance

You want to know where the coffee comes from and distinguish a brand’s fair trade claims from the product’s organic certification.

What should you look for?

First, check whether you’re buying pure instant coffee or a coffee and chicory blend, then look at the details for each product. The stated intensity alone isn’t enough to predict how it will taste in your cup.

Criteria What to check Who it matters to
Organic certification Look for the Euroleaf and, where applicable, the AB logo. Check the ingredients too, to distinguish pure coffee from a blend. If organic certification guides my choice, simply describing a product as natural isn’t enough. Around 42% of consumers would put this check at the top of their list.
Packaging Compare the net weight of the jars, especially when choosing between 90 g and 100 g sizes. For my breakfasts, I want to choose a size that suits how much coffee I usually drink. This would be a priority for around 33% of consumers.
Flavour and preparation Check the type of coffee, the stated flavour notes and intensity, and the preparation instructions for the product. Without a machine, I’m looking for an easy-to-make coffee and some guidance on its flavour before I choose. Around 25% of consumers would prioritise this cup profile above all else.

Mistakes to avoid

  • Confusing “natural” with organic certification

    The word “natural” is no substitute for the certification marks that help identify a product presented as organic.

    Look for the logos on the packaging and check the product description and ingredients.

  • Overlooking the jar’s net weight

    Two instant coffees sold in 90 g and 100 g jars don’t contain the same amount of product.

    Check the net weight and, if provided, the recommended amount of coffee per cup.

  • Treating intensity as a universal rating

    The stated intensity of a product doesn’t, by itself, tell you how bitter it is, what its flavours are or whether you’ll like it.

    Read it alongside the other product details, including the type of coffee and recommended amount.

  • Assuming it’s available locally

    A product listed in an online catalogue may not be available at the shop or for the collection option you’ve chosen.

    Select your shop before finalising your choice.

Organic instant coffee brands to know

Carrefour Bio

Carrefour France lists two organic instant coffees in 100 g jars: a 100% Arabica and an espresso.

  • The two distinct product names make it easy to choose between the 100% Arabica and espresso options.
  • Check which product is available at your shop before you fill your basket.

Auchan Bio

Auchan lists a freeze-dried organic 100% Arabica instant coffee in a 100 g jar.

  • The Auchan product details list the Euroleaf, the AB logo and an intensity rating of 6/10.
  • This intensity rating applies to this particular product; it doesn’t give a complete picture of its flavour.

NESCAFÉ

NESCAFÉ describes its Spécial Filtre BIO as a 100% Arabica instant coffee in a 90 g jar.

  • The brand describes it as smooth and fruity, and recommends one teaspoon per 100 ml of hot, freshly boiled water.
  • The flavour notes described by NESCAFÉ don’t guarantee that the coffee will suit everyone’s preferences.

Alter Eco

Alter Eco lists pure Arabica instant coffee from Colombia.

  • The brand specifies its Colombian origin and describes its flavours as fruity and intense.
  • Its fair trade commitments are claims made by the brand and should be considered separately from the product’s organic information.

Instant coffee on Joybuy

This product is for making a cup of instant coffee without a machine. If organic certification is important to you, check the logos on the packaging before choosing.

NATURELA Organic Instant Coffee, 100 g jar

NATURELA Organic Instant Coffee, 100 g

An instant coffee option to consider for making a cup without a machine.

100 g jar. If you’re looking for certified organic coffee, check the certification marks on the packaging.

View on Joybuy

Frequently asked questions

How can you identify certified organic instant coffee in France?

Look for the Euroleaf on the packaging and, where applicable, the AB logo. The French Ministry of the Economy describes these marks as a way to identify food produced using organic farming methods. Also check the product description and ingredients of the coffee you choose.

Does organic instant coffee always contain coffee and nothing else?

No. Check the ingredients list to distinguish pure instant coffee from a coffee and chicory blend. The product details for Auchan Bio 100% Arabica instant coffee list organic freeze-dried instant coffee as the ingredient.

How much instant coffee should you use for breakfast?

Use the instructions for your chosen product as a starting point, then adjust the amount to suit your cup and your taste. For its Spécial Filtre BIO, NESCAFÉ recommends one teaspoon per 100 ml of hot, freshly boiled water; this dosage is specific to that product.

Does organic certification guarantee a particular flavour?

No. To choose the flavour profile you prefer, look separately at the type of coffee, the stated flavour notes and the intensity rating for the product. None of these details can replace your personal preference.