It's hard to miss the New Balance phenomenon. The brand is everywhere, but how do you navigate its vast range of models? From retro icons to technical new releases, every model has its own personality. This guide is here to decode the must-have pairs and help you make the right choice, whether you're looking for a men's or women's style.
Our mission: to give you all the keys to finding the sneaker that perfectly matches your style and comfort requirements.
Before diving into our selection, here are the essential criteria to ensure you make the right choice.
The New Balance universe is built around two main families:
Comfort is in New Balance's DNA. There are two flagship technologies to know:
Generally, New Balance shoes fit "True to Size". You can therefore choose your usual size. However, some retro-running inspired models can be narrower. If you have wide feet or are hesitating between two sizes, be sure to consult the size guide for the model you've got your eye on.
Here are three must-have models, acclaimed for their style, comfort, and popularity.
Why it stands out: The New Balance 574 is arguably the brand's most iconic silhouette. It's the ultimate go-to, a classic that transcends trends without ever looking dated. Its hybrid design, originally intended for road and trail, makes it a sneaker that is as durable as it is versatile.
Advantages:
Who is it for?: Anyone looking for their first pair of New Balance or a reliable staple for everyday wear. It's the quintessential versatile sneaker, perfect for a clean and effective New Balance lifestyle look, as seen in this black and cream New Balance model.
Why it stands out: The New Balance 2002R is the perfect example of a running archive updated for today. It fuses a technical 2000s aesthetic with modern comfort technologies, making it a highly sought-after model among streetwear fans.
Advantages:
Who is it for?: For trend-followers who embrace the "dad shoe" aesthetic and demand cutting-edge technical comfort. It's a particularly popular men's New Balance shoe, but its style has won over a broad unisex audience.
Why it stands out: The New Balance 530 perfectly embodies the running aesthetic of the early 2000s. With its predominantly mesh upper and metallic accents, it's lightweight, ultra-breathable, and fiercely on-trend.
Advantages:
Who is it for?: For fans of the Y2K (2000s) aesthetic looking for a lightweight and ultra-breathable sneaker. It's a star women's New Balance shoe on social media, but its unisex design appeals to absolutely everyone.
Don't worry! The New Balance catalogue is huge and full of hidden gems just waiting to be discovered.
Explore our complete collection of sports shoes to discover even more models, brands, and styles.
As a general rule, New Balance sneakers fit "True to Size". You can therefore opt for your usual size. Be aware that some retro-running models can have a snugger fit. If you have wide feet or are between sizes, going a half-size up is often a good idea for maximum comfort.
Whatever you do, don't put them in the washing machine! To preserve your sneakers, use a soft brush to remove dry dirt. For stains, a damp cloth with a little mild soap will do the trick. Then, let them air dry, and be sure to keep them away from any heat source (like a radiator or hairdryer).
It all depends on the style you're looking for! The New Balance 574 is the lifestyle icon—more robust, with premium materials like suede and leather. It's the queen of versatility with a timeless look. The New Balance 530, on the other hand, leans into the 2000s retro-running aesthetic: it's more athletic, ultra-lightweight, and very airy thanks to its mesh upper.
By the Joybuy editorial team