Who are these options for?

Cyclists who pay attention to organic ingredients

You’re looking for oil or herbs and spices from organic farming, while distinguishing these ingredients from the caught mackerel. The ingredients list shows exactly which parts of the recipe the ‘organic’ claim applies to.

Cyclists who prefer to put their own meal together

You’re looking for plain fillets with a short ingredients list, to serve with your choice of sides for a savoury breakfast or another meal.

Shoppers who compare labels

You want to check the added oil, energy, fat, protein and salt in the exact recipe, rather than relying on the word ‘organic’ alone.

What should you look for before buying?

For a savoury breakfast or a meal to enjoy around a cycle ride, start by deciding what you expect the ‘organic’ claim to mean. Then compare the recipe and your portion with the other foods planned for the meal.

Criterion What to check Who it matters to
Organic ingredients Look for agricultural ingredients labelled organic and check their proportion on the label. Don’t confuse this claim with organic certification for the caught fish. If organic ingredients are the reason I’m buying, I want to know exactly which parts of the recipe the claim applies to. Around 42% of shoppers prioritise this distinction.
Nutritional values Compare energy, fat, protein and salt per 100 g, then consider how much you plan to serve. Before choosing a recipe in oil or a marinade, I want to understand what my portion provides. This comes first for around 33% of shoppers.
Plain recipe Read the ingredients list and check the proportion of mackerel. Also check the storage instructions after opening. When I’m putting together a simple meal myself, I prefer to start with plain fillets and choose the sides separately. Around 25% of shoppers make this their priority.

Common misconceptions to avoid

  • Reading ‘organic oil’ as ‘organic mackerel’

    The DGCCRF states that fishery products cannot be certified organic in France. A tin can still contain organic agricultural ingredients: for the recipes reviewed, Auchan product listings show 20% organic extra virgin olive oil in Saupiquet and 17% organic agricultural products in Mouettes d’Arvor.

    Check which ingredient the ‘organic’ claim refers to in the ingredients list, and what proportion is given for the recipe you choose.

  • Assuming all recipes have the same nutritional values

    Auchan product listings show 374 kcal and 35 g of fat per 100 g for the Saupiquet recipe in olive oil, compared with 155 kcal and 12 g per 100 g for the Mouettes d’Arvor marinade. These values apply to these two recipes, not to all tinned mackerel in oil or marinades.

    Compare the nutritional information on the same per-100 g basis, then take the portion size into account.

  • Forgetting the salt in plain tinned mackerel

    The plain products featured by Petit Navire and Auchan contain 1.0 g and 0.9 g of salt per 100 g respectively. So even a short ingredients list is no reason to skip the nutritional information.

    Compare the salt content of the exact product with the other recipes you’re considering.

Brands to compare by recipe

The ‘organic’ claim and nutritional values relate to specific products: they don’t apply to every tin from a brand.

Saupiquet

A recipe made with organic extra virgin olive oil, for shoppers who prioritise this ingredient in their tin.

  • The Auchan listing gives 78% mackerel, 20% organic extra virgin olive oil and code FR-BIO-10 for the product reviewed.
  • This claim doesn’t certify the fish as organic. The same listing shows 374 kcal, 35 g of fat and 0.89 g of salt per 100 g.

Mouettes d’Arvor

A ready-seasoned marinated recipe to consider if organic agricultural ingredients in the marinade matter to you.

  • The Auchan listing gives 60% mackerel and 17% organic agricultural products for the marinated product.
  • This is a prepared recipe, not caught mackerel certified organic. Check the ingredients if you’re looking for a plain tin.

Petit Navire

The plain steamed fillets have a short ingredients list and can be served with your choice of sides.

  • For this product, Petit Navire lists 99% mackerel and salt, as well as 21 g of protein per 100 g.
  • The plain product makes no claim about organic ingredients and contains 1.0 g of salt per 100 g.

Auchan

The plain product offers another point of comparison for a tin with a short ingredients list.

  • The Auchan listing gives 99% mackerel fillets and salt, with 22 g of protein per 100 g.
  • This product contains 0.9 g of salt per 100 g and lists no organic ingredients.

Carrefour Extra

Compare each mackerel recipe individually by its seasoning and ingredients.

  • Carrefour’s search results include plain, mustard, tomato and olive oil mackerel products.
  • To find out whether a Carrefour Extra recipe contains organic agricultural ingredients, check the listing and label for that specific product.

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Frequently asked questions

Can caught mackerel be certified organic in France?

No. According to the DGCCRF, fishery products cannot be certified organic in France. On a tin, the ‘organic’ claim may refer to agricultural ingredients in the recipe. Check the ingredients list to see which ones.

What does ‘mackerel in organic olive oil’ mean?

The claim may refer to the oil, not the caught fish. The Auchan listing for the Saupiquet product reviewed gives 78% mackerel and 20% organic extra virgin olive oil. Always check the ingredients of the tin you choose.

How do I choose between plain tinned mackerel and a seasoned recipe?

Choose a plain recipe if you want to decide on the sides and seasoning separately. Consider a ready-seasoned recipe if its ingredients suit what you want to serve. Either way, compare the ingredients and nutritional information per 100 g for the exact product.

What should I do with a tin of mackerel after opening it?

Follow the storage instructions on the tin you’ve bought. In particular, check how it should be stored and how soon it needs to be eaten after opening, as this can vary by product.