What should you look for?
To choose between a rich cup and a milder recipe that’s easier for your child to enjoy, start with the flavour they prefer. Then compare the sugar content and allergens in each product.
| Criterion | What to check | Who it matters to |
| Pronounced cocoa flavour |
Compare the stated cocoa content: the products reviewed contain 32%, 70% or, for unsweetened pure cocoa, 100% cocoa. |
I’d like a more cocoa-rich drink, but I don’t assume that the word “intense” tells me everything about the recipe. Around 37% of consumers put this intensity at the top of their list. |
| Added sugar |
Check the order of the ingredients and the sugars per 100 g, then take into account the amount of powder and liquid used. |
I’d rather decide for myself whether to sweeten my drink than buy a recipe that’s already sweetened. This level of control would be the priority for around 36% of consumers. |
| Whether your child likes the flavour |
Check the recipe and gradually adjust the amount if your child isn’t yet keen on pronounced cocoa flavours. |
If my child won’t drink anything too strong, I’m mainly looking for a recipe they’re willing to try. A milder flavour comes first for around 18% of consumers. |
| Allergens |
Check the ingredients, any “may contain” warnings and the liquid added to the cup. |
If allergies are a concern, I need to check the exact product and how it’s prepared before considering its flavour. For around 9% of consumers, this is the top priority. |
Chocolate powders on Joybuy
These chocolate drink powders may be worth considering if you’re looking for a more pronounced cocoa flavour for your child. The product name is no substitute for checking the ingredients, sugars and allergens of each one.
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Columbus Intense hot chocolate powder, 320 g
If you’re considering this powder for a fussy child, check its cocoa content, sugars and allergens on the pack.
Size: 320 g.
View on Joybuy
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Poulain Cocoa with Rich Flavor, 400 g
If you’re considering this recipe for your child, compare its ingredients and sugars with other powders, and check the allergens on the pack.
Size: 400 g.
View on Joybuy
Frequently asked questions
Is Nutri-Score compulsory on chocolate powder in France?
No, displaying Nutri-Score is voluntary in France. The DGCCRF says that pre-packed foods generally include nutritional information. Compare the values per 100 g and the ingredients, whether or not there’s a logo on the pack.
Does hot chocolate powder always contain milk?
No, milk isn’t an ingredient in every powder. However, a product may warn that it could contain traces of milk. Check the exact pack, and also check the liquid you add to prepare the drink.
How can you introduce pure cocoa to a child who prefers a milder drink?
Start with a weaker mix, then adjust the amount of cocoa to suit their taste. Unsweetened pure cocoa lets you decide separately whether to add sugar, but its ingredients don’t guarantee that your child will enjoy the drink.
Does the so-called “soda tax” automatically apply to chocolate powder?
No, you shouldn’t assume it applies to every dry powder. Article 1613 ter of the General Tax Code, published by Légifrance, covers drinks and liquid preparations for drinks under certain conditions. When choosing between two powders, compare their ingredients and sugars directly.