If Fairtrade/Max Havelaar is your priority, look for the logo on the specific flavour and format you’re buying, then check which ingredients it applies to and how they’re traced. A lolly with a different label, or an organic ice cream in a tub, won’t necessarily meet this requirement. For a sweet breakfast, also check the allergens, sugars, fat and portion size you have in mind.
You want to see the label on the ice cream you choose, rather than relying on a brand’s general approach. If the logo features an arrow, Fairtrade/Max Havelaar France recommends checking the explanation on the back of the packaging.
An individual portion matters to you, but you also want to distinguish between the lolly itself and its certification. Carrefour’s product listing for Magnum Classic states that its cocoa is Rainforest Alliance certified under a mass balance system. This does not prove that this product is Fairtrade/Max Havelaar certified.
You want to compare the portion you plan to eat with the ingredients, allergens and nutritional information. The DGCCRF states that nutrition information is given per 100 g or 100 ml, providing a consistent basis for reading labels.
For an ice lolly as part of a sweet breakfast, first check whether the specific product meets your Fairtrade requirement, then compare its ingredients and format. A tub or bites could be suitable if a lolly isn’t essential.
| Criterion | What to check | Who it matters to |
|---|---|---|
| Fairtrade label and traceability | Look for the logo on the specific flavour. Check the back for details of the ingredients it applies to and any mention of mass balance. | I want proof that the ice cream I’m buying is Fairtrade, without confusing this label with another one. Around 42% of consumers would put this requirement first. |
| Ingredients and allergens | Compare the sugars and fat per 100 g or 100 ml, then check the portion you plan to eat and the allergens listed. | For breakfast, I need to know what’s in my portion and identify any allergens that affect me. Around 33% of consumers would put this first. |
| Format | Distinguish between a lolly, bites and a tub; check the label on the format you’re actually choosing. | I prefer an individual lolly to ice cream in a tub, but still want to know which label applies to this product. Around 25% of consumers would prioritise the format. |
Carrefour’s product listing for Magnum Classic mentions Rainforest Alliance for the cocoa, while its listing for a Carrefour Bio ice cream states that it contains ingredients from organic farming. Neither claim, on its own, proves Fairtrade/Max Havelaar certification.
If Fairtrade is essential for you, look for its logo and the associated details on the specific product you plan to buy.
For ingredients such as cocoa, sugar or vanilla, a mass balance claim doesn’t mean that certified ingredients have been physically kept separate from other ingredients throughout the supply chain.
Read the product’s traceability information and check which ingredients it applies to before deciding whether the claim meets your expectations.
A Fairtrade label alone doesn’t tell you how much sugar or fat your portion contains, or which allergens it includes. Ingredients and potential traces vary from one recipe to another.
Check the allergens highlighted in the ingredients list, then compare the nutritional values on the same basis and for the portion you plan to eat.
The brand offers tubs and bites, and some products in France mention Fairtrade/Max Havelaar. These formats are worth considering if you don’t need a lolly.
Magnum Classic lets you explore the chocolate-coated lolly format without mistaking it for a Fairtrade/Max Havelaar product.
The product reviewed is chocolate ice cream in a tub. It suits a different format preference and interest in organic products from the search for a Fairtrade ice lolly.
Look for the logo on the specific flavour and format you want to buy. Fairtrade/Max Havelaar France says that an arrow on the logo means you should check the back of the packaging. Look for details of the ingredients it applies to and any mention of mass balance; this doesn’t mean that all ingredients have been physically kept separate.
No. These claims don’t replace proof of Fairtrade/Max Havelaar certification on the product you choose. Carrefour’s listing for Magnum Classic mentions Rainforest Alliance for the cocoa, while its listing for a Carrefour Bio ice cream states that it contains organic ingredients. Check separately for the label that meets your requirements.
Check the portion you plan to eat, the sugars, fat and ingredients list, then look for any allergens. To compare two products, start with the nutrition information per 100 g or 100 ml, as recommended by the DGCCRF, then consider what your portion contains.