If Fairtrade/Max Havelaar certification matters more to you than the format, Ben & Jerry’s ice cream is worth considering. The brand says all its flavours are Fairtrade-certified, and Carrefour offers tubs to order online. If you specifically want an ice lolly on a stick, check the logo on the exact product: Magnum’s claim that its cocoa is Rainforest Alliance-certified does not prove Fairtrade certification.
You want to choose an ice cream carrying the Fairtrade/Max Havelaar label, rather than assume it is certified based on a general statement about its cocoa. For a multi-ingredient product, also check the details that accompany the logo: Max Havelaar France says a logo with an arrow may appear on ice cream.
You’re looking for an individual ice lolly on a stick, rather than a tub or bite-sized pieces. Format and label are two separate criteria: a product listing for ice lollies is not enough, on its own, to confirm Fairtrade certification.
You want to be able to add the ice cream to a delivery or collection order. The product must be available at your chosen shop or for your address, and you’ll need to be able to put it in the freezer soon after it arrives.
When ordering chocolate ice cream online, first decide whether the Fairtrade label or the stick is essential, then check the delivery or collection arrangements for the product you choose.
| Criterion | What to check | Who it matters to |
|---|---|---|
| Fairtrade certification | Look for the Fairtrade/Max Havelaar logo on the product, then read the details accompanying the logo with an arrow on this multi-ingredient product. | If fair trade is my deciding factor, I want to know exactly what the label certifies before I order. Around 42% of consumers would put this proof first. |
| Ice lolly format | Confirm that the product is a pack of ice lollies, then check the number of items and the pack’s net weight. | If I want an individual ice lolly on a stick, a tub won’t meet my needs, even if it carries the label I’m looking for. Format would come before other criteria for around 33% of consumers. |
| Ordering frozen food | Check availability after selecting your shop or entering your address, and choose a time slot when you can receive the ice cream. | When I order frozen food, I need to be able to receive the product I’ve chosen and put it in the freezer straight away. This would be the priority for around 25% of consumers. |
Magnum says its cocoa comes from Rainforest Alliance-certified farms. This doesn’t prove that the ice lolly you buy carries the Fairtrade/Max Havelaar label: the two certifications are not interchangeable.
If Fairtrade is a condition of your purchase, look for its logo on the listing for the exact product, then check the packaging when it arrives.
A Ben & Jerry’s tub available to order may meet your need for Fairtrade ice cream, but it won’t be the individual ice lolly you’re looking for.
Read the product description and check the format, number of items and net weight before you check out.
A product appearing in a retailer’s online range doesn’t mean it’s available from your shop, for your address or in your chosen time slot.
Check the ordering options before choosing a product, and plan to put the ice cream in the freezer as soon as it arrives.
A brand to consider if you’re happy with Fairtrade ice cream in a format other than an ice lolly.
A brand of chocolate-coated ice lollies whose cocoa claims here relate to Rainforest Alliance.
A retailer where you can compare Ben & Jerry’s tubs with ice lollies, without assuming that different products carry the same label.
Look for the Fairtrade/Max Havelaar logo on the exact product and check it on the packaging when it arrives. Max Havelaar France explains that a logo with an arrow may be used on multi-ingredient products, including ice cream. If you see one, read the accompanying text to understand what the label covers.
Yes, if a tub suits you: Ben & Jerry’s France says all its flavours are Fairtrade-certified, and Carrefour offers tubs from the brand to order online. Check the flavour, label and availability for your address before ordering.
No. Magnum’s statement that its cocoa is Rainforest Alliance-certified isn’t enough to establish Fairtrade/Max Havelaar certification. If this certification is essential to you, look for its logo on the specific ice lolly you’re thinking of buying.
Confirm that the product is available for your address and choose a time slot when you’ll be able to receive the order. Then make sure you can transfer the ice cream to the freezer as soon as it arrives.
No. For this information, check the ingredients list and allergen details for the specific flavour; Fairtrade certification doesn’t replace them.