Who is this guide for?

Families looking for a fair-trade label

If fair trade matters more to you than a brand’s general commitments, look for the logo on the ice lolly you’re thinking of buying. For a multi-ingredient ice lolly, the information on the back of the box can help you understand which ingredients are covered.

Parents who check for allergens

If you’re sharing treats between several children, check the recipe and any ‘may contain’ warnings carefully. Carrefour’s product information for the ice lollies reviewed here lists milk, nuts or traces of other allergens, depending on the product.

People buying a box for several treats

The number of ice lollies, the flavours and the total quantity matter just as much as the space in your freezer. You’ll also need to get them home without leaving them exposed to heat for too long.

What to look for

Check the box of the ice lolly you’ve chosen for a fair-trade label; don’t rely on a brand’s general claims alone. Fairtrade/Max Havelaar and Fair for Life are two options to look for. Rainforest Alliance is a different scheme.

Fairtrade/Max Havelaar

Look for this if: you specifically want this fair-trade label on your ice lolly.

Also check: Max Havelaar France says that, on a multi-ingredient product, the arrow alongside the label directs you to the back of the pack for details of the ingredients covered and their traceability.

Fair for Life

Consider this if: you’re happy with this alternative fair-trade certification and can find its logo on the exact product you’re buying.

Bear in mind: Ecocert says its logo may appear on a product when at least 80% of its raw materials come from fair trade. This is not the Fairtrade/Max Havelaar label.

Rainforest Alliance

Consider this if: you’re interested in the cocoa or vanilla sourcing covered by this certification, rather than a fair-trade label.

Important: Magnum says it sources from Rainforest Alliance-certified farms and uses mass balance for cocoa. This claim does not prove that a Magnum ice lolly carries the Fairtrade/Max Havelaar or Fair for Life label.

What to check What to look for Who it matters to
Proof of fair trade Look for the Fairtrade/Max Havelaar or Fair for Life logo on the box. If the Fairtrade label has an arrow, check the back for details of the ingredients covered and their traceability. I want to identify a fair-trade certification on the ice lolly I’m serving, rather than relying on a general claim about cocoa. Around 42% of consumers may make this their top priority.
Allergens and ingredients Check the ingredients list and any ‘may contain’ warnings for every flavour in the multipack. If a child needs to avoid an ingredient, I need to check the whole box before planning a treat for everyone. This could be the top priority for around 33% of consumers.
Portions and storage Compare the number of ice lollies and the total quantity, then plan how you’ll transport them and follow the storage instructions on the packaging. To spread treats across the school holidays, I need enough portions and a suitable journey home for frozen food. Around 25% of consumers may prioritise this.

Mistakes to avoid

  • Confusing Rainforest Alliance with a fair-trade label

    The Rainforest Alliance claim Magnum makes about its cocoa and vanilla sourcing does not prove that an ice lolly carries the Fairtrade/Max Havelaar or Fair for Life label.

    If fair trade is a must for you, look for the relevant logo on the exact box you’re buying.

  • Assuming the Fairtrade label covers every ingredient in the same way

    On a multi-ingredient ice lolly, a Fairtrade label with an arrow points you to more details on the back of the packaging. Without checking these, it’s easy to misunderstand which ingredients are covered or how they’re traced.

    Read this information before choosing, especially if you’re looking for certification covering cocoa, sugar or vanilla.

  • Relying on a multipack alone when sharing treats

    A multipack may contain several recipes. Carrefour Classic’s product information lists different allergens, depending on the ice lolly and any traces present. The size of the box tells you nothing about whether it’s suitable for each child.

    Check the ingredients and any ‘may contain’ warnings on the multipack before offering it to someone with an allergy.

  • Planning a long trip after buying ice lollies

    Ice lollies need to stay frozen on the journey home to your freezer. The Ministry of Agriculture gives −18 °C as the reference temperature for frozen storage.

    Pick up your ice lollies at the end of your shop, protect them from the heat on the way home and put them away promptly, following the instructions on the box.

Labels and brands to know

Use these pointers to read packaging and understand the schemes being claimed. A brand or retailer name alone does not certify a particular ice lolly.

Fairtrade/Max Havelaar

A label to look for if you want your chosen product to carry this fair-trade certification.

  • Max Havelaar France explains that, for a multi-ingredient product carrying the label with an arrow, the back of the packaging provides information about the ingredients covered.
  • You can’t assume a product carries the label based on a general sustainability claim or the manufacturer’s name. Check the ice lolly box.

Magnum

A brand to consider separately if you’re looking for the Rainforest Alliance scheme it describes for its cocoa and vanilla.

  • Magnum says its cocoa and vanilla come from Rainforest Alliance-certified farms. Carrefour’s French product listing for Magnum Almond also mentions this certification for the cocoa.
  • Magnum says it uses mass balance for cocoa. This does not qualify an ice lolly as a Fairtrade/Max Havelaar or Fair for Life product.

Carrefour Classic'

A multipack of ice lollies to compare by pack size and the recipes in its different flavours.

  • Carrefour’s product information describes two sets of six ice lollies, in vanilla and chocolate, and details the ingredients and allergen traces.
  • If you’re looking for fair-trade certification, the pack size or retailer’s name is no substitute for checking the logo on the packaging.

Joybuy products for school-holiday treats

When choosing ice lollies for school-holiday treats, compare multipacks by flavour, portion count and ingredients. Look for the Fairtrade/Max Havelaar or Fair for Life logo on the exact pack, and check the allergen information before you buy.

Frequently asked questions

Is Rainforest Alliance cocoa in a Magnum enough to make it a fair-trade choice?

No, not if you’re looking for a product carrying the Fairtrade/Max Havelaar or Fair for Life label. Magnum describes its Rainforest Alliance scheme for cocoa and vanilla. If you require fair-trade certification, look separately for the logo on the exact box you’re buying.

What does the arrow next to the Fairtrade label on an ice lolly mean?

It indicates that you should read the details on the back of a multi-ingredient product. Max Havelaar France directs shoppers there to identify the ingredients covered and how they’re traced. Don’t assume that every ingredient in the ice lolly has the same certification.

What should I check on a box for several children?

Check the ingredients, allergens and any ‘may contain’ warnings for each flavour before sharing the ice lollies. Also compare the number of portions and the quantities: two similar-looking multipacks may not provide the same number of treats.

How should I bring ice lollies home after shopping?

Keep the time between buying them and putting them in the freezer to a minimum, and protect them from the heat on the journey. Follow the instructions on the box. The Ministry of Agriculture gives −18 °C as the reference temperature for frozen storage.

Does a retailer selling Fairtrade products mean it will have certified ice lollies?

No. A retailer’s range of fair-trade products doesn’t guarantee that it stocks ice lollies, or a particular product in your local store. Max Havelaar France says Aldi stocks Fairtrade products throughout the year, while Carrefour and E.Leclerc stock them occasionally. Check local availability and look for the label on the packaging of the ice lolly you choose.