When serving several people at Epiphany, choose the weight and number of slices to suit how you plan to share it. For lunch boxes, look for pieces that are easy to portion out, but don’t assume a large bag of brioche contains individually wrapped portions. If the recipe matters more than the format, compare the ingredients, allergens and nutritional information for the specific product.
If several guests will be helping themselves from the same bag, a pre-sliced brioche makes it easy to count out portions. Carrefour lists a 650 g family-size Brioche Pasquier brioche; Auchan offers a 700 g sliced brioche with 26 slices.
A piece you can pop into each lunch box saves you having to portion out slices separately. Lidl has listed a 420 g bag of 12 Brioche Pasquier milk rolls. These are milk rolls, and you’ll need to check whether they’re available in store for Epiphany.
If ingredients or allergens are key to your choice, check the label for the exact product before settling on a large format. The DGCCRF states that allergenic ingredients are highlighted and that nutritional information is given per 100 g.
For Epiphany, first decide whether you need something to share at the table or portions to take away. Then check the recipe and whether your chosen format is available at your store.
| What matters to you | What to check | Who it suits |
|---|---|---|
| Quantity to share | Bag weight and number of slices; Carrefour and Auchan, for example, list family-size formats weighing 650 g and 700 g. | When several people are sharing at the same table, I want enough slices without having to open several bags. Around 31% of shoppers would prioritise having enough to share. |
| Portions to take away | Number of pieces and whether they’re individually wrapped; sliced brioche may come in a single bag. | For lunch boxes, I look for pieces that are easy to portion out rather than a large pack I have to slice or repackage. Around 23% of shoppers would prioritise this convenience. |
| Ingredients | Ingredients list, allergens and nutritional information per 100 g on the exact product packaging. | If the recipe matters more to me than the size of the bag, I check the label before choosing. Ingredients would be the main consideration for around 31% of shoppers. |
| Availability for Epiphany | Your chosen store and the dates when an offer you’ve spotted is valid. | If I’m planning to shop on a particular date, I want to be able to find my chosen format at my store. Around 15% of shoppers would put availability first. |
Sliced brioche is handy for sharing, but the slices aren’t necessarily individually wrapped. The listing for Auchan’s 500 g brioche with 18 slices states that it doesn’t contain individual sachets.
For lunch boxes, check the number of pieces and whether the chosen product is individually wrapped.
A claim such as “less sugar” or “no additives” doesn’t tell you everything about the brioche’s ingredients and allergens.
Check the ingredients list, allergens and nutritional information on the label for the exact product.
A format you spotted in a leaflet may no longer be available when you’re ready to shop. Lidl states that its supermarket products can’t be reserved.
Check the offer dates and whether the product is available at your chosen store shortly before you buy.
Carrefour lists a 650 g family-size sliced Brioche Pasquier brioche; Lidl has listed a bag of 12 of the brand’s milk rolls.
The range includes several recipes and formats of sliced brioche. Carrefour, for example, lists a 680 g maxi format.
The retailer offers a 500 g Carrefour Classic' sliced brioche and lists family-size formats from other brands.
Auchan lists sliced brioches weighing 500 g with 18 slices and 700 g with 26 slices.
Lidl has listed a multipack of 12 Brioche Pasquier milk rolls weighing 420 g.
This product is suited to a small savoury sharing platter for an aperitif. It’s not a substitute for a large sweet brioche to serve at the table, or for a format where every piece is confirmed to be individually wrapped.
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These nine savoury bites are ideal for a small aperitif spread, rather than as a sweet family-size brioche for Epiphany. The pack weighs 115 g in total. This frozen product needs to be oven-baked: follow the instructions on the packaging. If you’re planning to put the bites in lunch boxes, check how they’re packaged before buying.
Not necessarily: the listing for Auchan’s 500 g brioche with 18 slices states that it doesn’t contain individual sachets. For lunch boxes, check this detail on the pack you choose rather than relying on the word “family-size”.
Check the ingredients list for the exact product. The DGCCRF states that allergenic ingredients are highlighted there; a claim on the front of the pack about the recipe is no substitute for checking the list.
Start with the per 100 g values to compare products on the same basis. The DGCCRF states that nutritional information is given per 100 g or 100 ml; the value per slice depends on how much the slice weighs.
Don’t assume it will be available without checking the offer dates and the relevant store shortly before you buy. Lidl says its supermarket products can’t be reserved.